SR. Graphic Designer/Creative Specialist

about

Christopher R. Cabcabin

Creative Direction/Graphic Design

Over ten years of Graphic Design experience, including five years working for the Sony Playstation brand.  Unique blend of design/illustration and project management skills

Specialties include: creative direction, graphic design, Illustration, logo development, package design, brand and corporate ID, directing photography, POP, UI design, video editing, story boarding, advertising design, direct mail, print design, working with and guiding a team, being creative within Brand guidelines, problem solving

Experience

2/2016 – Present

Capcom, San Francisco, CA

Senior Digital Graphic Designer

Responsible for creative direction and designing video game packaging, POP materials, digitalbanner ads, logos, key-art, and marketing displays for events such as E3, SD Comic Con, D23, and PAX

Manage Creative Services team providing guidance throughout the creative process for designers

 Implementing Wrike Project Management software for CS team and internal and external partners

2/2014 – 2/2016

Sega Network INC., San Francisco, CA

Senior Digital Graphic Designer

Responsible for creative direction and designing mobile banner ads, icons, logos, key-art, social media marketing events and event displays for Sega Mobile game titles and Sega.com

Design A/B tests and screenshots for Facebook, Apple and Google stores

Graphic analysis of data and metrics to determine which elements provide best creative performance to improve user acquisition and developed new marketing solutions

Edit and generate motion graphic designs for Sega Mobile game trailers

 

12/2011 – 2/2014

Sony Computer Entertainment America, San Mateo, CA

Senior Creative Services Specialist

Coordinating and collaborating visual communication campaigns from packaging to point-of-sale

Working with internal groups and outside vendors to acquire, approve, design, and deploy all artwork necessary to fuse consumers with the brand identity

Monitor and maintain up to date project status reports

 

09/2008 – 12/2011        

Sony Computer Entertainment America, Foster City, CA

Senior Graphic Designer

Responsible for designing banner ads, thumbnails, virtual Home billboards, wallpapers, theme, and over all UI for the PSN Store, playstation.com and Playstation Home 

Set weekly schedule for designers project assignments

Accountable for meeting weekly Tuesday deadlines, administered under extremely tight time constraints

Responsible for managing the art and online collateral for many large budget SCEA titles such as MAG, Mod Nation and the God of War, Killzone and Resistance franchises 

Management of 3rd party publisher graphics which include work with Capcom, EA, Lucas Arts, Rockstar, 2K Games and more

 

12/2004 – 09/2008

Freelance Artist

Accountable for designing websites, print ads, business logos, packaging, and motion graphics for various companies, including Holt Graphics Design, Duarte Design, Hub Strategy and many more 

Manage all pricing and creative aspects of projects ensuring they are completed in a timely manner

 

02/2005 - 04/2006

KPIX CBS 5 Bay Area, San Francisco, CA

Motion Graphic Designer (Freelance)

Generate graphics for channel 5 CBS News using Adobe Photoshop, Illustrator, After Effects and Curious Maps under short time frames (less than 5 minutes) for live on-air and breaking news

 

02/2005 - 08/2005         

Pixar University, Emeryville, CA

Motion Graphic Designer/Editor (Internship)

Develop educational materials by creating graphics and editing films, including “How Did They Do That?” and “Monsters, Inc.”, for Pixar University using Adobe Illustrator, Photoshop, Final Cut and After Effects

 

12/2004 - 02/2005         

UPN 44 Bay Area, San Francisco, CA

Motion Graphic Designer/Editor (Internship)

Successfully created graphics and edited commercials for the UPN Logo Guys, The Simpsons, and WWE Smackdown using Adobe Illustrator, Photoshop, Avid and After Effects

Accountable for storyboarding all concepts and ideas for commercials which were presented to producers and managers 

 

Education

08/2002- 08/2004        

Ex’pression College of Digital Arts, Emeryville, CA

Bachelor of Applied Science Degree - Graphic Design

 

Technical Skills:  Photoshop, Illustrator, InDesign, Wrike, Final Cut, After Effects, Photography, Premiere, Mac IOS, PC